RORO

Therefore, secondly, if we hope that traditional fabrics can play a role in the fashion industry and be accepted by many people, then we must separate traditional fabric motifs that are part of people’s culture—which cannot be changed and are treated carelessly—and new motifs. , which is specifically created for commercial purposes.

This means, thirdly, that in order to be in line with the challenges of the fashion industry, what is fundamental to maintain and continue to be maintained is not the traditional fabrics, but rather the SKILLS that underlie them. That way, we will be better able to adapt to the challenges of the roro4d fashion industry which continues to change in line with changes in people’s tastes and clothing preferences.

Hopefully this short note is useful and can be a trigger for deeper and broader discussion. Thank You.

Some time ago I received a direct message via Instagram. The contents of the message are as I quoted below:

“Hello, sis. Good afternoon. Let me introduce myself, I’m Sheila from Jakarta. I am interested in exploring and (hopefully) being able to practice sustainability ideas in the fashion business that I am starting. My educational background is fashion design. My question is, where should I start studying independently? I see that there are so many books that discuss sustainable fashion, and various articles that discuss it.

However, with so much diverse information it doesn’t make it easy for me to learn. On the contrary. I experienced what marketing and branding book writers call “the paradox of choice”. Of course you can explore and sort things out independently. But right now I’m not patient enough to do it. I thought, I should take a shortcut. Maybe you can help provide direction: what books do you think are essential for me to read in the early stages of studying.